Nir Eyal – How to Control Your Attention and Choose Your Life

Nir Eyal

What better way to start off a new year than by listening to our show today with Nir Eyal. He’s a former Lecturer in Marketing at Stanford’s Graduate School of Business and also taught at the Hasso Plattner Institute of Design. His first book, Hooked: How to Build Habit-Forming Products, is an international bestseller and taught Silicon Valley how to design behavior. His next book, Indistractable: How to Control Your Attention and Choose Your Life, reveals the Achilles’ heel of distraction and provides a guidebook for getting the best of technology without letting it get the best of us.

In today’s show, Nir dives deep into all the ways we get distracted in today’s world and best practices for becoming indistractable so you can stay focused, get more done, and still have time to schedule downtime.  He also discusses the things that you place your most important values on, such as health and family time.  After listening, go check out our conversations with Brad Spencer and Henry Evans for more time saving tips on how to plan out your week for maximum efficiency and focus.

The skill of the century is going to be to become indistractable. There’s going to be a bifurcation out there of two different kinds of people. The people who let their attention and minds be controlled by somebody else, and those who say, ‘Nope – I am indistractable’.” – Nir Eyal

Download The Episode Companion For This Episode

Some Topics We Discussed Include:

  • How to schedule time in your week effectively to get things done
  • Why you should rip up that to-do list
  • How to avoid fights with your partner about household chores
  • Which technology to avoid and which ones will help you actually become more productive
  • The magic of “timeboxing” your week
  • Why you should schedule not only your work plans but your Facebook or other apps for downtime and even your nightly sleep
  • Why everyone should make time for reflecting, even at work
  • The right way to reinforce your identity to become empowered
  • How to react to those annoying internal triggers
  • And much, much more!
  

Contact Nir Eyal:

Resources

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